元器件交易网讯 4月21日消息，据外媒报道，三星创新博物馆向公众开放，博物馆展示了从电的出现到三星电子的创建再到各类发明。

　　三星电子CEO表示这将给公众一个机会“认识三星的历史”，三星创新博物馆有助于提升其公信力。

　　展示内容从莫尔斯电码到无线拨号，涵盖电视机、手机、智能手机、互联网，试图勾勒电子设备对生活方式的拓展和社会的变化。

　　三星通过博物馆努力改善自己的形象，但展览具有浓烈的三星色彩，跳过了竞争对手苹果、LG的产品。（元器件交易网毛毛  译）

　　以下为原文：

　　Before arriving at the Samsung InnovationMuseum, I had an idea of what to expect: the Korean company shoehorning itselfinto every technological milestone, whether it deserved to or not. Fortunately,the five-storey complex in Suwon's Digital City (that's a nerve center ofSamsung Electronics) starts with the advent of electricity and goes from thereand any notion that this is a Samsung... thing is when the company startsbuilding electronics itself -- oh and a big helping of those see-thrutouchscreen displays boxes... yeah, they were a hint. The museum opens to thepublic today, but we took an (admittedly on-the-rails) tour with other foreignmedia last week. Is it worth a trip to Korea? Maybe not, but if you're a techobsessive already visiting Seoul, it could be worth the trip out to Samsung'sDigital City. Be warned: it's mildly educational.

　　Samsung Innovation Museum tour

　　Samsung Electronic's CEO said it will givethe public a chance "to see where we've come from" -- and that's whatthe first floor's dedicated. The museum is undeniably stylish (and it helpsthat it's brand new), but what I liked the most was the realia; the for-realartifacts from history. Not just a StarTAC and the first slimline TV, but anEdison filament lightbulb, the first ever TV. The Samsung Innovation Museum(SIM: see what they did there?) gets a credibility boost from these.

　　This isn't just a Samsung showcase, and I'msure the company has knowingly skewed the content to pull in school trips

　　The whole museum has similar style lines toSamsung's pop-up stores and even event booths at the likes of CES and MWC: allcurved corners and cutaways. Standalone stations that guide visitors throughthe floors have a trigger inside, from a power switch, to morse code tapper toa radio dial, and these initiate a quick video, projected onto the walls. It'sall very institutional-styled, but I was surprised at how much detail some ofthe displays went into. This isn't just a Samsung showcase, and I'm sure thecompany has knowingly skewed the content to pull in school trips, but there's alot more to absorb here than at the company's showcase store in the middle ofSeoul.

　　Moving up to the next floor, the tour takesa heavier Samsung bent. This level is meant to represent the present, and well,recent past, covering the advent of TV sets, phones, smartphones, the internet-- the things that made Samsung Electronics the multinational giant it istoday. It also attempts to outline the lifestyle and sociological changes thathave accompanied the expansion of electronics. The early stages and stationsfocused on the inventors, the museum tries to elaborate on the role played bycorporations in expanding and realizing these ideas -- without the productionscale of big business, the narrative says that large-scale roll-out oftechnologies (and more importantly, products) would have been impossible.Thanks corporations!

　　The final floor is an out-and-out Samsungpromotion, although there are some interesting things (military-styled GalaxyS4 anyone?), alongside the chance to test out latest releases -- at this pointthere's several tables of Gear 2s and Gear Fits to mess with. It wouldn't be amuseum without a gift shop, either, and several product ranges here includingcharitable donations. Unfortunately, there's some Chelsea Football Clubmerchandize too, but I won't hold it against them.

　　Samsung's museum is another effort toimprove its image, not that it was necessarily a bad one to begin with -- andit really wants to be called innovative. I think I'd have preferred it titledthe Innovation Museum, but then, why wouldn't you put your company's name inthere, right? The phone segment, in particular, while dodging recent innovationissues, touches on many firsts. The first phone with a TFT-LCD display? ASamsung. The first MP3-playing phone? That'll be another Samsung.

　　There's an unmistakeable Samsung tinge toeverything, but I imagined this was going to be far more obvious andcloying.The exhibit, while skipping over a lot of Apple and (native rival) LGproducts, makes room for the likes of the StarTAC and the before-its-time SimonPersonal Computer -- grown-up moves that better help to illustrate the blazingfast progress of technology and electronics. But as a museum, perhaps nothingdemonstrates the industry's pace better than the semiconductor section (an armof Samsung that forms the backbone of the company and its profits), with aside-by-side look at the first, huge, transistor and its contemporary ancestor-- a fraction of the size and several times more capable.